from average to awesome!
par Kenneth Ingram
I have just received my monthly Toastmaster Magazine and it was a great reminder of many key issues that are affecting all of us both personally and professionally. Many of us read articles or books and find them of interest but how many of us actually put the new knowledge into practice? This is why coaching is so effective because it allows our clients the opportunity to learn and practice the new knowledge and skills.
We know from studies that it takes 60 to 90 days to change specific ATTITUDES, SKILLS and HABITS, three areas that represent at least 85% of a person's ability to be successful. This is why I often talk to my clients about You Inc. because so much of their success depends on what they do with their talents and abilities. As coaches, this applies to us as well. In some cases it is natural talent that we are seeking to enhance and in other cases it is a skill or talent we wish to develop.
In his book You, Inc. Burke Hedges talks about finding the CEO within and he presents 10 simple principles to dramatically increase your fair market value. As a coach, would increasing your fair market value and that of your business enable you to succeed in creating winning conditions for both your business and for your customers? In today's business environment, it is not so much what you are doing, but what you are not doing that will have the greatest impact on your business in the end.
Where would Tiger Woods be if he did not constantly challenge himself and seek the help of a professional coach to propel his business forward? We can all learn much from the sports world, but learning without putting the new knowledge into practice is of little use. As coaches, we should all have a coach because simply telling or suggesting to our clients that they would benefit from having a coach may be ignored if we as coaches are not putting into practice what we hold to be true.
The bottom-line is everyone needs a coach because it is so easy to blame our circumstances on events or issues we consider outside of our control. John Miller the author of the QBQ (The Question Behind the Question) would say personal accountability begins with myself and in many cases end with myself as well. So that being said, to increase my value, I will now re-read my Toastmaster Magazine and then with the help of my coach set some goals to put some of the new ideas into practice. I will share this new knowledge with my clients in order to help them to increase their value.
And so, t his is how you will go from Average to Awesome!
“I discovered at an early age that I missed the shots I did not take” - Wayne Gretzky.
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